SCIENTIFIC EVIDENCE INTO SUBLIMINAL MESSAGING
Here are a couple of case studies we found over the years:-
The Mind Can “Hear” Audio Subliminal Messages
Kaser, V.A. “The Effects of an Auditory Subliminal Perception Message Upon the Production of Images and Dreams”. Journal of Nervous and Mental Disease (1986). source: http://en.wikipedia.org/wiki/Subliminal_stimuli
- Subjects listened to an audio subliminal message. The message was mixed with a regular music recording. Another group of subjects simply listened to the regular music recording without the subliminals.
- Both groups were asked to create a pre-test drawing before and immediately after the music was played as well as a drawing of any dreams they had the previous night.
- When the drawings were examined, the effects of the subliminal message could be seen. The drawings of the people who listened to the music with subliminal hidden content contained images relating to the suggestions they were listening to, whereas no correlation could be found with the control group.
- Kaser concluded that “the unconscious/subconscious mind is able to perceive a recorded verbal message that cannot be consciously heard”, proving the existence of subliminal perception.
In another study conducted by Dr. Becker experimental into scientific evidence of subliminal messaging, control groups were asked to guess a three-digit number. The experimental group was exposed to the number subliminally embedded in behind a pink noise (similar to white noise) based audio track.
In three different trials an average of 77% of people exposed to the subliminal numbers guessed correctly. In comparison to only 10% of people in the control groups who weren’t exposed subliminally to the numbers. This again confirms that subliminal messages are perceived at a non-conscious level.
More Scientific Evidence – Helps to Quit Smoking
Palmatier, J.R., and Bornstein, P.H. “Effects of Subliminal Stimulation of Symbiotic Merging Fantasies on Behavioral Treatment of Smokers.” The Journal of Nervous and Mental Disease (1980): Thirty-four people underwent a 3-week, group-oriented smoking cessation therapy package. Results showed that the subliminal messages affected post-treatment smoking behaviour of the group. i.e. the people who received subliminal messages after their regular therapy had a lower rate of relapse into smoking again. A follow up study into the scientific evidence of subliminal Stimuli by Palmatier and Bornstein found that “subliminal messaging noticeably improved the progress of subjects attempting to quit smoking. When compared to the group not exposed to subliminal messages.
Dr. Lloyd H. Silverman, a psychologist at New York University, did a study on 40 groups of subjects in which he incorporated a subliminal message into the treatment of half the group of smokers trying to quit. One month after the study 66% percent group exposed to subliminal messages were still non-smokers, compared to 13% of the control group, this was also a successful experiment into scientific evidence of the effects of subliminal messaging.
Scientific Evidence into Weight Loss
Silverman, L.H., Martin, A., Ungaro, R., and Mendelsohn, E. “Effect of Subliminal Stimulation of Symbiotic Fantasies on Behavior Modification Treatment of Obesity.” Clinical Psychology 1978
- Two experiments on subliminal perception were conducted on groups of 30 and 26 women. The women’s age ranged from 22 to 59 years and were at least 15% overweight. The subjects were randomly assigned to experimental and control groups. Both groups were given instructions for the treatment of obesity (i.e. Instructions on how to keep records of amount and calorie content of food eaten, how to systematically reduce the number of situations in which they ate and how to reward themselves for appropriate eating behavior).
- In addition, at the start and end of all treatment sessions, each subject was asked to image a situation in which she was tempted to over-eat and them presented tachistoscopically with a 4 msec. subliminal exposure of “Mommy and I are one” (experimental group) or “People walking” (control group). Subjects were also instructed that if they were tempted to over-eat outside of treatment sessions they should form a mental image of the tachistoscopic flash and try to refrain from eating.
- In both studies the experimental groups lost more weight than the control subjects, which differences increased to reach significance by the end of the follow-up period. Researchers concluded that the use of subliminal stimuli and subliminal perception were able to help people reduce their over-eating.
The Power of Subliminal Stimulus
Shevrin, H. “Does the Averaged Evoked Response Encode Subliminal Perception? Yes.” (1975):
* Research showed that peoples responses to a given stimulus were statistically lower when subjects were consciously aware, but when the stimuli was presented in a subliminal fashion the response rate was significantly higher.
* Despite people being unaware of the stimuli, measurements suggest that our minds do still become aware. This suggests that while the mind is not consciously aware of any messages, the subconscious mind can pick up on the subliminal information and respond in the same way as if it was received under regular conditions.
Improve Study Skills
Parker, K.A. “Effects of Subliminal Symbiotic Stimulation on Academic Performance: Further Evidence on the Adaptation-Enhancing Effects of Oneness Fantasies.” Journal of Counselling Psychology 1982
- Study on effects of subliminal perception on academic performance, if any.
- In another sturdy 60 college students were enrolled in an undergraduate summer session law course with the experimenter-instructor for 6 weeks. In addition to the normal course of instruction, all subjects received subliminal stimulation before 3 out of 5 lectures each week, as well as before and after a 10-minute counselling session with the experimenter.
- Subjects exposed to subliminal messages earned significantly higher grades than the control group. These results were viewed as consistent with findings of earlier studies on the effects of subliminal messages on schizophrenics, insect-phobics, obesity, and alcoholics.
Scientific Evidence into Subliminal Messaging is important to gain people’s trust.